Wimmera Mallee Tourism Toolkit

This online training toolkit is designed to help businesses in the Wimmera Mallee region to expand and grow, while serving in the tourism industry.

Workbooks

Download and print the workbooks to take notes. Follow the checklists and helpful tips provided for each topic. You can either go through each module in order or select and choose which training modules are useful for you and your business.

Videos

Watch our range of training videos to learn skills such as:

  • leveraging off the Silo Art Trail
  • visual merchandising in retail
  • the importance of storytelling
  • growing tourism in regional and rural areas and hosting successful events
  • growing your business in the local community
  • accessible tourism
  • developing digital content to grow your online audience.

1. How to leverage off the Silo Art Trail with Janet (TRC Consultant)

2. Visual Merchyandising and Making the most of Retail with Sarah Smith (Shopsmith Creative)

3. Destination Marketing and the importance of Storytelling Emily and Jarrod (StoryTowns Podcasts)

4. How to Develop and Grow Tourism in Regional and Rural Areas with Linda Tillman (Tilma Group)

5. How to Host a Successful Event in Regional Victoria with Emma Hall (Retro Events & Marketing)

6. How to grow your business alongside the local community with Phil Ore (25eight Consultants)

7. The Importance of Accessible Toursim with Sparrowly Group

8. How to develop digial content and grow your online audience - Part 1 with Chris Gillard (Oh, the Places You'll Go!)

9. How to develop digial content and grow your online audience - Part 2 with Chris Gillard (Oh, the Places You'll Go!)